We are a not for profit legacy for the late Maurice Strong (1929-2015) a lead architect of the UN Sustainability and Climate response framework. We host programs to support this framework in the important Travel & Tourism sector.
A program to build a Climate Friendly Travel global ecosystem – Paris 1.5 degree and SDG linked. Targeted towards the world’s poorest countries and with an important focus on young people, See www.thesunprogram.com.
A scientific program designed to provide independent science based analysis of the intersect between the climate crisis and tourism.
We are an EU based, global not for profit organization, created by Professor Geoffrey Lipman in 2010 to carry on the vision of his friend and mentor Maurice Strong and apply it specifically to the Travel & Tourism sector.
We conceive, create and manage programs to help Travel & Tourism Stakeholders meet the targets of the UN Sustainable Development Goals (2030) & the Paris 1.5 Agreement (2050)
FOUNDER President SUNx Malta. Played a key role in the emergence of Tourism as a serious socio-economic sector. As Executive Director at IATA in the 1970's helped drive a new liberalization agenda, responding to airline deregulation. As first President of WTTC through the 1990's, he worked to pioneer new systems of measuring the sector, creating CSR Certification & supporting China's efforts to open Tourism markets.
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